Joints for Justice .

Joints for Justice was an advocacy and fundraising initiative launched by Royal City Cannabis and Cannabis Amnesty that ran throughout 2022. Fuelled by the first cannabis product sold at a provincial distribution board, Joints for Justice was dedicated to channeling the profits generated by cannabis legalization towards programs that benefit those most affected by cannabis prohibition.

‘RC Joints for Justice’ was a 3 x 0.5g Pre-Roll pack  available for purchase through the Ontario Cannabis Store (OCS) starting January 2022. Entourage contributed $1 from every pre-roll sold under the ‘RC Joints for Justice’ program to Cannabis Amnesty. The initiative raised funds to support the work of Cannabis Amnesty, which includes advocating for the expungement of simple possession of cannabis criminal records. The initiative was able to raise approximately $8,000 and drive Cannabis Amnesty’s Retail Engagement Strategy.

Through this collaboration, Cannabis Amnesty and Royal City Cannabis sought to remove the economic and social obstacles that prevent individuals with cannabis charges from moving forward and contributing to society.  We shared a commitment to advancing awareness, education and engaging in advocacy that will push for the automatic expungements of records relating to simple cannabis-possession offences and broader legislative reform relating to equity and fairness in the justice system. Expungement and re-entry programs provide those who paved the way for cannabis legalization to have a continued way forward in the industry. Purchasing ‘Joints for Justice’ pre-roll products empowered consumers to contribute to a movement designed to make the cannabis industry more socially responsible.